Miller Electric Launches Redesigned, Mobile-Friendly Website
The streamlined site offers an improved personalized user experience.
Posted: December 23, 2015
Miller Electric Mfg. Co. (Appleton, WI) unveiled a new website that has been redesigned from the ground up in response to customer feedback. The website has been streamlined, optimized for use on mobile devices and offers an improved personalized user experience. “Continuously working to better serve the needs of our customers, we’ve taken all the great information and resources available on the previous site and made them easier to find and use, including on a smartphone and tablet,” said Sue Feldkamp, the digital marketing director for Miller Electric.
Visitors can log in to the site or through a social media account and create a profile to review product registrations, previous orders, newsletter subscriptions and other information. The site features a more consistent approach to product categories, and allows customers to filter, sort, compare and buy select products and accessories more quickly and easily.
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